QuestBridge

QB25 Summit

For the past quarter century, QuestBridge has been connecting the brightest students from diverse, low-income backgrounds to the nation’s leading universities. To celebrate their 25th anniversary, they hosted a summit for scholars and alumnis — QB25. More than 1800 people participated in the 3-day event designed around themes like community & identity, work & career, self-care, social impact, and financial literacy.

For the event branding, we took the organization’s black and white maze logo and transformed it into a colorful and celebratory event logo designed to illustrate diversity and the different pathways forward. The summit was a huge success, connecting and inspiring the attendees and setting up QuestBridge scholars for continued achievement in their educational lives and beyond.

From large scale fabric panels flanking the stage to playful QB25 cardboard cubes, the entire summit design was bright and vibrant. Color-coded sections made wayfinding easier. Registration and the Village, a space designed for social interaction, performances, and snacking, took place in the pink-to-orange section. One floor down was bathed in blue and green, holding the Main Stage and Swag Store.

From large scale fabric panels flanking the stage to playful QB25 cardboard cubes, the entire summit design was bright and vibrant. Color-coded sections made wayfinding easier. Registration and the Village, a space designed for social interaction, performances, and snacking, took place in the pink-to-orange section. One floor down was bathed in blue and green, holding the Main Stage and Swag Store.

In the long corridor connecting the Village and the Main Stage, we created a timeline calling attention to key events in the 25 years that QuestBridge had been active. Viewed from one angle, passersby could read all about these special moments in time. Viewed from the other angle, much like a lenticular, attendees saw the QuestBridge logo rendered in full color.

In the long corridor connecting the Village and the Main Stage, we created a timeline calling attention to key events in the 25 years that QuestBridge had been active. Viewed from one angle, passersby could read all about these special moments in time. Viewed from the other angle, much like a lenticular, attendees saw the QuestBridge logo rendered in full color.

For the store we designed a full array of swag, from stickers to silkscreened apparel to notebooks and more, featuring both the event logo and inspirational sayings for the scholars who attended.

For the store we designed a full array of swag, from stickers to silkscreened apparel to notebooks and more, featuring both the event logo and inspirational sayings for the scholars who attended.

The Village featured multiple art projects over the course of the 3-day event, including an Honor Wall where students and alumni could post photos of a person special to them and a Mobile of Dreams where they wrote their hopes for the future.

The Village featured multiple art projects over the course of the 3-day event, including an Honor Wall where students and alumni could post photos of a person special to them and a Mobile of Dreams where they wrote their hopes for the future.

We created custom Snapchat filters with overlays and animated backgrounds for the scholars and alumni to use at the QB25 summit and share with their digital community. Each post allowed them to tag themselves within the geofence and proudly mark their attendance at the event.
We created custom Snapchat filters with overlays and animated backgrounds for the scholars and alumni to use at the QB25 summit and share with their digital community. Each post allowed them to tag themselves within the geofence and proudly mark their attendance at the event.
Thank you for all that you did to make QB25 a beautifully branded event! You and your team really are so talented and your work is always of the highest quality. It made a huge difference to the success of the summit.
Ana Rowena McCullough, CEO & Co-Founder, QuestBridge

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Love Orange
delivering sweet design solutions.

New Project?


  • This email address is being protected from spambots. You need JavaScript enabled to view it.

  • (650) 323-0365